OAKS Asset Management Invests INR 100 Crore in Keus Smart Home

Keus Smart Home, a Hyderabad-based company founded in 2017, has secured INR 100 crore in funding from private equity investor OAKS Asset Management. The financing is led by OAKS Consumer Fund, a mid-market private equity fund, with a contribution of INR 80 crore, along with additional investment from the company’s founders, Brijesh Chandwani and Subram Kapoor.

Specializing in wireless automation systems tailored for premium and luxury homeowners in India, Keus Smart Home marks this funding as a significant milestone, representing the largest investment in the smart home automation sector in the country. This capital infusion is poised to catapult Keus into a leading position within the smart home automation market.

The company’s strategic plans include establishing new experience centers in key cities such as Delhi NCR, Bengaluru, Pune, and Mumbai, followed by expansion into Tier I & II cities. Moreover, the funds will drive the development of new home automation and lighting product offerings, strategically positioning the brand to cater to the premium homes segment.

Subram Kapoor, Executive Director and Founder of Keus Smart Home emphasized that this funding round solidifies Keus’ pioneering role in the smart home automation sphere, underlining the brand’s dedication to design thinking, innovation, operational excellence, and top-notch customer service.

Vishal Ootam, Founder and CEO of OAKS Asset Management, expressed delight in spearheading the funding round, acknowledging Keus’ unwavering commitment to design thinking, continuous innovation, and confidence in positioning the company as a frontrunner in the evolving home automation industry. 

Visit the website to explore Keus Smart Home Solutions: https://www.keus.in/

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