IFA 2025: Innovation Takes Center Stage in Berlin

IFA 2025 in Berlin once again reaffirms its position as the world’s leading stage for consumer technology, where global brands and innovators unveil the latest breakthroughs shaping the future of smart living, entertainment, and connectivity.

Hisense Wins Nine Honors at IFA Innovation Awards 2025 

Hisense, a leading brand in global consumer electronics and home appliances, announced that nine of its innovations have been recognized at the prestigious IFA Innovation Awards 2025, reaffirming its strength in both premium display and smart living solutions.

Leading the honors, the Hisense L9Q Laser TV was named Winner of Best in Home Entertainment, praised for its ultra-short throw design, vivid color reproduction, and theater-grade viewing that brings an immersive cinematic experience at home.

In Home Entertainment, Hisense impressed with the world’s largest RGB-MiniLED TV, the 116″ UXQ, recognized as an Honoree. Its advanced backlight architecture and ultra-bright performance redefine large-screen immersion. Other honorees included the 136″ MXQUV and the Rollable Laser TV, further demonstrating Hisense’s leadership in next-generation display technology.

Among home appliances, the U8 Series S Pro Split Air Conditioner was recognized as an IFA Home Appliances Honoree for its smart motion detection, airflow control, and sterilization features that deliver cleaner and more comfortable living. The Hisense 5i heat pump washer-dryer received the IFA Tech for Good Social Impact Honoree, marking the industry’s first three-inverter front-loading combo with AAAA energy efficiency and fast, sustainable wash-dry performance.

In design innovation, the VIDDA AI Audio Glasses won Best in Design, while the X-Zone Master and the Hisense S7 Dishwasher, both Design Honorees, were recognized for seamlessly blending style with function. The Hisense S7 Dishwasher features AI washing technology and an ergonomic design, offering smart, intuitive cleaning and effortless everyday convenience. These honors highlight how Hisense’s innovative and forward-looking design philosophy has been recognized by IFA, reflecting a commitment to creativity and consumer-centric design.

These nine awards demonstrate how Hisense brings “AI Your Life” to reality, delivering innovation that makes smarter, inspired living possible worldwide.

For More Information: https://global.hisense.com/

Midea Unveils Space-Saving, AI-Driven Innovations at IFA 2025

At IFA 2025, Midea introduced an extensive lineup of next-generation home solutions designed to optimize space, enhance functionality, and deliver intelligent living experiences. The SPACE MASTER collection set the tone with products engineered to minimize footprint while maximizing usability, establishing a new benchmark in space efficiency. Complementing it, the XPRESS MASTER range focused on reclaiming valuable time in the kitchen without compromising cooking quality. The showcase continued with SMART MASTER and ECOMASTER technologies, where AI proactively automates energy management and adjusts settings to ensure optimal performance and user convenience.

Midea’s Built-In Kitchen Suites—comprising the Essenza, Ispira, and Eleva Series—blended timeless Milanese design with advanced functionality, reflecting a balance of integrated elegance and intelligent innovation.

Among the standout appliances:

  • The CHILL MASTER Refrigerator, with its OneTouch AutoFill dispenser, offers hands-free ice and water in four options while maintaining flexible storage.
  • The Flow-In Hob 3.0 frees up additional cabinet space with its sleek, streamlined design.
  • The One Oven integrates an air fryer, microwave, steamer, and oven into a single, versatile unit.
  • The Titan Dishwasher accommodates up to 16 place settings, effortlessly handling large loads with ease.

For More Information: www.midea-group.com

LG Wins Multiple Honors at Inaugural Ifa 2025 Innovation Awards

LG secures 17 awards at the inaugural IFA 2025

Copy:  LG Electronics (LG) has been recognized with 17 awards at the inaugural IFA 2025 Innovation Awards, including the top distinction, Best of IFA title. Established this year, the awards celebrate products that set new benchmarks in innovation, technology, design, and market impact. With over 1,800 participating companies, winners were selected in 16 categories, including Mobility, Home Appliances, Home Entertainment, Design, and Smart Home. The highest honors – Best of IFA, Best Tech Innovation and Best Brand – were reserved for the most outstanding entries.

The LG SIGNATURE OLED T, the world’s first wireless transparent TV, earned the Best of IFA award, underscoring LG’s leadership in advanced television technology. The groundbreaking product also won Best in-Home Entertainment, achieving a double win at this year’s awards.

In addition to securing the Best of IFA title, LG received five Category Best awards in Mobility, Accessibility, Home Appliances and Home Entertainment, along with 11 Category Honoree recognitions in Home Appliances, Design, Smart Home and Home Entertainment. Collectively, these distinctions strengthen the company’s reputation as a global innovation leader and trusted industry pioneer.

In Mobility, LG’s Spielraum received the Best in Mobility award. This AI-powered mobility space solution blends personal wellness with multi-sensory experiences. Its compact cabin integrates built-in appliances, LG ThinQ ON and entertainment features, introducing a new mobility-linked lifestyle that expands the LG AI Home concept.

In Accessibility, LG’s Comfort Kit was named Best in Accessibility Focused Product. Designed to improve usability for people of all ages and abilities, it highlights LG’s focus on inclusive design.

In Home Appliances, LG’s AI Sense Clean Dishwasher and Microplastic Filter claimed the Best in Home Appliances award. The dishwasher’s intelligent wash system optimizes cycles and wash time based on load size and soil levels, while the filter removes microplastics released during the laundry cycle, combining convenience with environmental responsibility.

In addition to securing multiple Category Best awards, LG was also given Honoree distinctions across a wide range of fields, from Home Appliances to Smart Home, further underscoring its competitiveness in the global market. In the Best of Home Appliances category, LG earned four Honoree recognitions for its cutting-edge laundry and cleaning solutions, each boasting advanced performance with thoughtful design. The LG WashTower simplifies laundry with intuitive controls and AI-powered features, while the Washer and Dryer with Heat Pump enhances efficiency with reduced energy consumption. For floor care, the LG Robot Vacuum with Built-in Station features an auto-opening door that conceals the unit when not in use, and the LG Wet and Dry Stick Vacuum Cleaner employs AI Roller Control to sense movement direction, helping reduce wrist strain.

The company also received four Honoree awards in the Best in Design category for products that blend style and functionality. The Washer & Tumble Dryer Pair and TrueSteam™ Dishwasher present refined designs that integrate seamlessly into modern kitchens. The Next LG Massage Recliner complements living areas with its elegant aesthetics, while the LG Styler Mini offers a compact, premium solution that maximizes functionality in smaller spaces.

Designed to fit effortlessly into connected home ecosystems, the LG Robot Vacuum with Objet Station was acknowledged in the Best in Smart Home category. With automated docking, smart scheduling and ThinQ compatibility, it showcases LG’s expertise in building cohesive, AI-driven home solutions.

Furthermore, LG received recognition in the Home Entertainment category with Honoree awards for the LG Wireless OLED TV (M5) and the LG StanbyME 2, reinforcing the company’s global leadership.

For more news on LG, visit www.LGnewsroom.com

SenseRobot Unveils Chess Mini Demo at IFA 2025

At IFA 2025, SenseRobot debuted its SenseRobot Chess Mini demo, an AI-powered chess robot designed to support STEAM (Science, Technology, Engineering, Arts, and Mathematics) education. As the first company to mass-produce household robotic arms, with over 100,000 units shipped globally, SenseRobot combines precision engineering with ethical AI to deliver engaging learning and entertainment experiences for families.

Highlights of the Chess Mini

STEAM-Focused Programming: Using intuitive card-based programming, children can instruct the robotic arm to move chess pieces, perform creative tasks like dancing, or compose simple music, introducing coding skills in an engaging way.

Rapid Chess Mode: This feature encourages quick decision-making, adding excitement and variety to traditional chess gameplay.

Adaptive AI Chess Coach: Suitable for all skill levels, from beginners to advanced players, the Chess Mini offers personalized coaching and challenging matches.

Compact and Efficient: Despite its smaller design compared to previous models, the Chess Mini retains core functionalities with added features, reflecting SenseRobot’s commitment to innovation.

The Chess Mini demo attracted significant attention, with visitors offering valuable feedback through on-site surveys. Its integration of AI-driven chess learning with STEAM education resonated strongly, sparking enthusiasm for its potential in home learning environments.
SenseRobot’s booth also featured its diverse lineup, including the SenseRobot Chess, Go Edition, Two-in-One Edition, and Four-in-One Edition, each equipped with advanced capabilities.

For More Information: https://www.senserobotchess.com/

Dreame’s innovations earned multiple honors at IFA Innovation Awards 2025

Dreame IFA 2025

At IFA 2025, Dreame Technology showcased a comprehensive range of smart home solutions designed to empower users to live their dream life. From the world’s first stair-climbing robot vacuum to the DZ60 Pro Fully-integrated Dishwasher, the OZ60 Pro Built-in Steam Oven, and the Aura Mini LED 4K TV S100, each product exemplifies Dreame’s industry-leading technological strength and spirit of innovation.

Cyber X represents a leap forward in robotic engineering: a vacuum system designed to clean multiple floors autonomously, solving one of the most persistent household challenges. At its core, Cyber X consists of three key components: the robotic vacuum, the Bionic QuadTrack™ stair-climbing system, and the base station. The QuadTrack™ system is the centerpiece, capable of climbing stairs up to 25 cm in height at 0.2 m/s, dynamically adapting to varying step widths and geometries, making stair climbing smooth, fast, and safe.

When Cyber X needs to move from one floor to another, the vacuum docks onto the QuadTrack™ system, which functions like a mini elevator for the vacuum. The system carries the vacuum to the next level, then automatically releases it to begin cleaning. After completing its tasks, the vacuum uses the same process to return or continue cleaning, eliminating any need for manual lifting.

Aqua Series

During IFA 2025, Dreame is introducing its all-new form of robot vacuum — the Aqua Series. Just like the flagship X Series with dual-disc mops, the Aqua Series will continue to evolve with each generation, establishing itself as one of Dreame’s dual-flagship series. The Aqua10 Pro Track brings advanced mopping technology to life with TrackSync™ Constant Hot Water Mopping, Dreame’s first fresh water cleaning system. Continuous hot water combined with automated solution refilling keeps floors pristine while efficiently navigating obstacles. Designed specifically for hard floor users, it features a broader contact area with stronger downward pressure, tackling tough, stuck-on stains and deep floor crevices with ease.

For More Information: https://global.dreametech.com/

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